Abhishek ceremony in Mayapur for Sri Advaita (Album 90 photos)
Srila Prabhupada: The Lord’s holy name is called sravana-mangala. This means that one receives everything auspicious simply by hearing the holy name.
(Srimad-Bhagavatam, 2.7.15 Purport)
See them here: http://goo.gl/VHzxmv