Being Absorbed in God: it is the nature of the soul to love and be loved, and to offer service to the Supreme Soul. When the soul is engaged in its constitutional position and activities, naturally the effects of material life, such as karma, begin to evaporate and disappear. As a person progresses in this way, he or she begins to attain the perception of their real spiritual identity. And this is easily done simply by arranging one’s life so that they can somehow think of Krishna all the time or as much as possible. This is the purpose of bhakti-yoga. 