By chanting the Hare Krishna mantra without offenses, one increases his love for Krishna. As stated by Sri Caitanya Mahaprabhu, preme pum-artho mahan: one's main concern should be to increase one's attachment to the Supreme Personality of Godhead and to increase one's love for Him. (Srimad-Bhagavatam, 6.3.24 Purport) Read more › By chanting the Hare Krishna mantra without offenses, one increases his love for Krishna. As stated by Sri Caitanya Mahaprabhu, preme pum-artho mahan: one's main concern should be to increase one's attachment to the Supreme Personality of Godhead and to increase one's love for Him. (Srimad-Bhagavatam, 6.3.24 Purport) Read more ›