The Secret of Bhakti-yoga: Lord Krishna also explains in the Bhagavata Purana that the residents of both heaven and hell want to take a human birth on earth since such a human life provides the best facility to achieve transcendental knowledge and love of God. Neither heavenly nor hellish bodies provide the efficient means for such opportunity.33 This is the fortunate nature of life on this earth planet and in these humans bodies, which we often take so much for granted.